Conill Named Among Advertising Age’s A-List Standout Agencies
LOS ANGELES, January 29, 2015 – Conill has been named among the 2015 Agency A-List Standouts by Advertising Age, the leading industry source of news for the marketing and media community. This marks the fifth year in a row that Conill has been recognized in the annual report of the industry’s best, published January 26.
According to Advertising Age, Conill stood out for its insightful millennial-targeted work for clients like P&G’s Tide, plus the Toyota brand campaign giving car owners custom name badges bearing their car’s nickname. They also noted the agency’s business performance, which was fueled by digital and social media growth. Newly hired Chief Creative Officer Javier Campopiano was also highlighted as an innovative move.
“We are so proud to be among this impressive list of agencies for the fifth year in a row,” said Conill CEO Cynthia McFarlane. “The team we have in place, with the addition of Javier has led to transformative work on behalf of our clients. This award is a testament to the passionate, gifted people we have in every area of our shop.”
Conill experienced an impressive 2014, with various account wins including Abbott Nutritionals, Delverde Pasta, Nestle Coffemate and P&G brands Prilosec, Olay and Head & Shoulders; and a robust creative performance recognized with a series of awards including a Silver Film Lion along with 17 others for work on a diverse client portfolio at places like the Wave Festival, FIAP, The Mercury Radio Awards, USH Idea Awards, among others.
“Our focus of propelling brands into the heart of the conversation once again proved to be the driving force behind our business,” said Conill President Carlos Martinez. “It led the way for us to deliver ideas that transcend channels and helped us operate with greater efficiency than ever before.”
A full list of Ad Age’s A-List Agency Standouts is available here.