CREST SMILES

Procter and Gamble - Crest

Procter and Gamble - Crest
A smile is a powerful thing. So powerful, in fact, that it can change the meaning of a conversation. This is true for real life and for text messages, as we proved in these executions where a dreadful first text can become a completely cheerful message with a smile. In other words, "A smile changes the whole story."

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