A tribute to African American achievements
Unstoppable together means stopping at nothing. It means that if we must stand up for social values, we do it: justice, freedom, respect, community, and responsibility. And since Black history is becoming politicized and even erased for some, Metro wants to push against that by showing that Black history is American history.
Conill approached the campaign with two realities in mind:
1. Many current fashion trends have their roots in Black culture.
2. Black people see barbershops as much more than just places to go get a haircut.
This is how we created A Force in Fashion, a series of stories where we show how fashion trends are rooted in Black culture.
And Beyond The Fade, a tribute to the barbershops where Black communities congregate, connect, share, learn, laugh, and feel a strong sense of belonging.
Renowned filmmaker Daniel Poler directed with a magnificent eye at influencers Reggie Couz @officialreggiecouz and Pierrah @pierrahh, voices of a generation called to make the world a better place.